Know what tocreate next.
Competitor ads deconstructed. Testable hypotheses.
How It Works
Category context. Testable hypotheses.
Save competitor ads, extract their structural DNA, and push winning hypotheses straight into production. Research and editing in one seamless workflow.
Step 1 · Capture
Save from your feed
The eonik Chrome extension lets you save any competitor ad directly from Meta, TikTok, or Instagram without leaving your feed. It lands in your private swipe file instantly.
TikTok feed
Instagram Reels
Step 2 · Analyse
AI reads the genome
eonik deconstructs each saved ad: narrative arc, cut density, hook architecture, pacing. It surfaces the structural pattern — not a score, a verifiable read you act on.
> Arc: Problem → Solution
> Tone: Urgent / Scientific
Step 3 · Assemble
Queue variants in the studio
Write one isolated hypothesis — e.g. curiosity hook on locked body — and carry it into the eonik Mac studio. Produce 5–10 on-brand variants with your brand kit applied. You approve every cut before upload.
Brand kit applied
Stop rules written
Sandbox budget capped
From swipe file to sandbox test.
Research is upstream. Production is downstream. eonik closes the gap.
Save with the extension
Spot a competitor ad crushing it on Meta, TikTok, or Reels. Save it instantly via the Chrome extension — it lands in your private swipe file without breaking your scroll.
Read the AI genome
eonik extracts the structural pattern — hook type, pacing, narrative arc — and writes one isolated test hypothesis. No predictions, no scores. A verifiable read you decide to act on.
Assemble and ship
Carry the hypothesis into the eonik Mac studio. Produce 5–10 on-brand variants with your brand kit applied. Launch sandbox at ~10% budget with stop rules pre-written. Read Hook Rate and Hold Rate; you promote or kill in Ads Manager.
Common questions
Research is upstream; production is downstream
Competitor ad libraries answer what is running in your category — hook types, pacing, offer language, format shifts. That intelligence only matters when it converts to a test queue and finished variants on your timeline.
The eonik marketing agent watches category signals continuously and brings considerations with verifiable receipts. You decide what to produce; eonik assembles on-brand cuts you approve before upload.
From swipe file to sandbox test
Operator workflow:
- Log competitor hook architecture (pain, curiosity, proof, pattern interrupt)
- Write one isolated hypothesis — e.g. curiosity hooks on your locked body
- Produce 5–10 variants in eonik with brand kit applied
- Launch sandbox at ~10% primary budget with stop rules pre-written
- Read Hook Rate and Hold Rate; you promote or kill in Ads Manager
What research tools do not replace
Swipe files and brief builders do not export finished, on-brand video files. Analytics tools report lagging performance but do not make the next hook swap. eonik closes the assemble-and-ship gap — with human approval on every cut and no budget automation.