Creative patterns to study
High-energy pacing; caffeine/energy benefit hooks
Indian D2C DR rhythm. Bold text overlays and offer hooks
mCaffeine Meta ads often lead with texture macros, before/after proof, or ingredient callouts in the first 3 seconds. Study which visual anchor stops the scroll with sound off.
Beauty DR on mCaffeine frequently pairs creator UGC bodies with bold text overlays; note pacing between hook reveal and product demo payoff for Hold Rate.